Memory
Memory is the way the mind stores and retrieves information on things that have previously been learned. This is either by Encoding, Storage, or Retrieval. These are called the three processes of memory which determine how we learn, store, and retrieve information later. A woman called Elizabeth Loftus helped us get a better understanding on memory with just a few steps. She explained that human memories can be changed by incorporating misleading information into our memory. She also found that we construct memories when they fit in or they seem to make sense in our minds.
http://www.human-memory.net/intro_what.html